Tuesday, June 21, 2011

1935 Style Notes

I love this page from the front of the Sears catalogue for Spring/Summer 1935, summarising the season's key trends.

  • billowy cottons for evening
  • tunics go to great or short lengths
  • cords and lacings "tie up" new fashions

  • Hats are wide... Necklines high and frilly.
  • initials are everywhere

  • White accessories for accent

  • the Grecian Princess influence
  • Capes are definitely in


  1. wonderful details! I like that they call it the Grecian Princess influence--to me, the wonderful 30s tunic look is more like franciscan monk! Anyway, I'll never tire of initials on accessories, white shoes in summer, etc. LOVE IT!

  2. I love this so much! Thank you for sharing!
    I just found a little purse with my initial on it after looking for a long time. Yippee!

  3. FANTASTIC! Love this....sending your pattern out this week :) xoxoxox


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